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THE GREENVILLE REAL ESTATE JOURNAL
Get expert takes on the ever-changing Upstate market. From home buying and selling tips to neighborhood spotlights, investment advice, and behind-the-scenes stories, this blog delivers honest, data-backed insight into real estate in Greenville and beyond. Whether you're a first-time buyer or a seasoned investor, you'll find real value here.
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Why Financial Data Supports Home Ownership Over Renting
A data-driven breakdown showing why Home Ownership Over Renting remains the stronger long-term financial choice, especially in Greenville’s fast-appreciating market.
Jan 17, 20245 min read


Amazon Gift Card Winner + Crazy Start to 2024!
The year kicked off with a burst of buyer activity, renewed energy, and the announcement of the Amazon Gift Card Winner — all pointing to a surprisingly strong start for Greenville’s 2024 housing market.
Jan 10, 20244 min read


10 Bold Predictions for 2024!
A data-backed breakdown of the 10 Bold Predictions shaping Greenville’s 2024 real estate market, including rate expectations, price shifts, inventory trends, and the outlook for buyers and sellers.
Jan 3, 20244 min read


End of Year Giveaway! Plus 2023 Recap
A milestone close to the year featuring the End of Year Giveaway, a 2023 market recap, and key insights shaping Greenville’s housing momentum.
Dec 27, 20234 min read


How Did Stan Do Predicting 2023's Real Estate Trends?
A candid scorecard on Predicting 2023's Real Estate Trends in Greenville: which bold calls hit, which missed, and what the outcomes reveal about prices, inventory, rates, and days on market—plus practical takeaways for buyers and sellers.
Dec 20, 20235 min read


Comparing Greenville to Atlanta, Charlotte, Asheville, & Charleston
A practical field guide for Comparing Greenville with Atlanta, Charlotte, Asheville, and Charleston—covering traffic, culture, airports, outdoors, costs, and the everyday rhythm that actually shapes quality of life
Dec 13, 20235 min read


Real Estate Lawsuits Mean Buyer Agents May Be Going Away for Good
A clear-eyed look at Real Estate Lawsuits, how they challenge commission norms, why buyer agency emerged, and what everyday buyers should expect if the model shifts.
Dec 6, 20236 min read


The Market Slows but Home Prices Stay High
Greater Greenville’s fall snapshot shows a curious split: The Market Slows in activity, yet prices climb to record highs as new construction, concessions, and rate math reshape how buyers and sellers move.
Nov 29, 20234 min read


BREAKING: Greenville County Council Strips Away Property Rights
A high-stakes ordinance at third reading could reshape housing in unzoned areas as County Council Strips Away Property Rights—pairing buffers with a 1.5-acre septic rule that prices out attainable homes.
Nov 22, 20235 min read


Should I rent, or should I buy?
Is it really cheaper to rent than buy in Greenville right now? Neighborhood-by-neighborhood numbers say “often yes”—but five kinds of control and long-term equity can flip the answer for many.
Nov 8, 20236 min read


Willie Coleman on Real Estate Investing in Your Teen Years and Early 20s
A teenage hustler becomes a luxury builder: how Willie Coleman turned salvaged parts, smart sourcing, and resilience into real estate momentum.
Nov 1, 20235 min read


What to Expect as We Enter the Slow Season of Real Estate
Greenville’s real estate slows for the season—but opportunity hasn’t disappeared. Here’s how buyers and sellers can adapt and win this winter.
Oct 25, 20234 min read


Stats Show Home Prices in Greenville Remain Near Their Peak
Greenville’s latest stats show prices holding near peak as luxury leads, condos steady, and inventory inches up into a cooler Q4.
Oct 18, 20235 min read


Solving Homelessness with Susan McLarty of Greenville Homeless Alliance
Greenville’s homelessness isn’t always visible—but it’s urgent. In this Selling Greenville episode, Susan McLarty of Greenville Homeless Alliance explains how a hub-and-spokes network is turning hospital discharges into housing, aligning public and private partners, and expanding options so families move from crisis to keys.
Oct 11, 20236 min read


Market stats—What happened last month, and what does it mean?
Greenville’s latest housing data shows steady prices, softer demand, and rising inventory. See what August’s numbers mean for buyers and sellers—and how to strategize for a slower fourth quarter.
Sep 27, 20236 min read


How Much Do Mortgage Rates Impact Real Estate Demand?
How much do mortgage rates impact real estate demand? Greenville’s month-by-month data shows demand surges on full-point drops, stalls on 7s, and goes bonkers near 5.25%. See the exact thresholds—and how to plan around them.
Sep 20, 20235 min read


How Much Value Does a "Master on Main" Add?
How much value does a “master on main” add in Greenville? New, real neighborhood data shows ranches and two-stories with the primary on main pull a $20–$25/ft premium over primary-up plans—plus why bigger homes get lower $/ft.
Sep 13, 20236 min read


All Things Home Inspections: Conversation with Jesse McCormick
Ace Home Inspections owner Jesse McCormick joins Selling Greenville to reveal what really happens during a home inspection—from costly leaks to rooftop alligators—and why even brand-new homes need an inspection.
Sep 6, 20235 min read


Are We Returning to Normal Real Estate Seasonality?
Greenville’s housing market is finally regaining rhythm. Explore how stable rates and seasonal shifts are reviving Normal Real Estate Seasonality in the Upstate.
Aug 30, 20234 min read


July Greenville Market Stats + Mortgage Rates Skyrocket
Greenville’s July housing report shows stable prices, fewer new listings, and seller-tilted days on market—just as 30-year mortgage rates spike into the 7.3%–7.4% range. Here’s what that combo means for buyers and sellers heading into the slow season.
Aug 23, 20235 min read
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