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THE GREENVILLE REAL ESTATE JOURNAL
Get expert takes on the ever-changing Upstate market. From home buying and selling tips to neighborhood spotlights, investment advice, and behind-the-scenes stories, this blog delivers honest, data-backed insight into real estate in Greenville and beyond. Whether you're a first-time buyer or a seasoned investor, you'll find real value here.
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When Is the Next Real Estate Crash Coming?
What’s the realistic outlook for housing? This episode maps The next real estate crash timing to generational demand—Boomers now, Millennials next, and a late-decade window when appreciation could slow or, with a macro shock, turn down.
Aug 16, 20235 min read
Costs to Build a Custom Home in Greenville County
Thinking of acreage and a custom build in the Upstate? Six months of Greenville County MLS data shows custom, out-of-subdivision builds hover around ~$225/sq. ft., with typical land costs adding ~$40K–$100K per acre. See how that compares to buying an existing home with acreage.
Aug 9, 20236 min read
10 Lessons I Learned from My Dad
Ten practical life lessons from my dad—from work ethic and frugality to discipline and daily joy—shape how one Upstate realtor serves people and solves problems. A moving, useful tribute with everyday takeaways.
Jul 26, 20236 min read
Home Prices Hit a New Record High
Greenville’s latest market stats are in: Greenville home prices hit a new record high as days on market drop to 39 and months’ supply holds around 2.5–2.6. See how tight supply and stabilized demand are shaping the Upstate.
Jul 19, 20235 min read
How long will mortgage rates stay high?
How long will mortgage rates stay elevated? This Selling Greenville episode reviews decades of 30-year fixed history, why recessions matter, and a practical timeline for when borrowers might see relief.
Jul 12, 20235 min read
Greenville Raises Property Taxes… to Improve Housing Affordability?
Greenville County just approved its first property tax hike in ~30 years — pitched partly to boost affordable housing and transit. Here’s how much bills will rise, why the vote turned explosive, and why renters may feel the sting first.
Jul 5, 20235 min read
Getting Homes for Less than List Price
Greenville MLS data reveals where real discounts live. See the exact bands (2–5%, 5–10%, 10–20%, 20–30%+) buyers achieved under the original list, how long it took, and whether cash, financing, or builder concessions made the difference.
Jun 28, 20235 min read
It Happened: Greenville Real Estate Prices Went Down in May
Greenville’s median home price fell 0.6% year-over-year in May—the first decline in years. But does it signal a crash or a reset? Here’s what the latest data says about prices, rates, and what comes next for upstate real estate.
Jun 21, 20234 min read
How Has Stan’s Job (as a Realtor) Changed Over the Years?
A Greenville, SC, realtor breaks down how Stan’s job as a realtor changed over the years—from deal-finding and seller defense to multiple-offer warfare to today’s strategy-first playbook with deeper marketing and measured price moves.
Jun 14, 20235 min read
What Happens when the FED Becomes Partisan?
If the FED turns partisan, housing could be the first domino to fall. This episode unpacks what happens when the Fed becomes partisan, from appointment shocks to mortgage-rate whiplash, and why Greenville buyers and sellers should plan for volatility.
Jun 7, 20235 min read
Summer Real Estate Vibes
Summer slows, but Greenville’s housing market stays steady. Discover how summer real estate vibes are shaping prices, buyer behavior, and what a “normal” season looks like again in the Upstate.
May 31, 20234 min read
Hao Wu on How to Achieve a "Four-Hour Work Week" via Real Estate
How one Greenville investor turned minimalism, real estate, and service into a modern-day “Four-Hour Work Week.” Hao Wu shares how living simply created true financial and emotional freedom.
May 17, 20234 min read
Comparing 2023 Real Estate to the RE Market in 2008–2020
Greenville’s 2023 real estate market looks nothing like 2008’s crash—or 2020’s chaos. Here’s how it compares to the last 15 years and what it means for buyers, sellers, and investors right now.
May 10, 20235 min read
Prices Continue to Climb Even as the Market Stabilizes
Greenville’s spring data shows a steady market that still favors sellers: new listings up 8.8%, median price at $299,900 (+1.7% YOY), list-to-sale at 98.3%, and months of supply in the low 2s. Prices continue to climb even as the market stabilizes.
Apr 26, 20235 min read
Why Homebuyers Should Consider New Construction
Greenville’s active inventory is now dominated by builder homes. Here’s why “Why Homebuyers Should Consider New Construction”: better timelines than 2021–2022, rate buydowns, closing-cost help, strong warranties, and more predictable paths to closing—even with a wider price gap vs. resales.
Apr 19, 20236 min read
The Do’s and Don’ts of Extended Family in Real Estate
Extended family can be a gift—or a gravitational pull—when you’re buying or selling a home. This Greenville-based guide breaks down the Extended Family's Do's and Don'ts in Real Estate so you get support without surrendering your goals.
Apr 12, 20236 min read
We Are in a Housing Market Recession, but One Completely Unlike 2008
Greenville’s market proves it: we’re in a housing market recession unlike 2008. Fewer closings, lean inventory, low delinquencies—and a seller-leaning feel. Here’s what the data says and how it plays out in the Upstate.
Apr 5, 20235 min read
Harnessing ChatGPT for Real Estate
AI meets the Upstate. Discover how Harnessing ChatGPT for Real Estate is changing how Greenville buyers, sellers, and agents approach the housing market—with humor, insight, and real data from the field.
Mar 29, 20235 min read
Interview with Mortgage Executive, Derek Horton
Local beats anonymous. In this Greenville interview with mortgage executive Derek Horton, learn why relationships with underwriters and appraisers still close loans, which myths stall first-time buyers, and how to think about rates, risk, and timing in the Upstate.
Mar 15, 20235 min read
8 Trick Questions to Ask “Investor-Friendly” Realtors
Eight clever questions that expose whether a Realtor truly understands investment real estate—or just says they do.
Mar 8, 20234 min read
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