Costs to Build a Custom Home in Greenville County
- Ien Araneta

- Aug 9, 2023
- 6 min read
Out-of-state movers often imagine a perfect Carolina reset: buy a few rolling acres, commission a custom home to match what they’re leaving behind, and still spend less than in their current city. The latest Selling Greenville episode put real numbers to that dream—and the math surprised even seasoned listeners. Using only the data discussed on the show, here’s a grounded look at what it actually costs to buy land and build in Greenville County (and around the Upstate), how those costs compare to buying an existing home with acreage, and the trade-offs buyers run into along the way.

Greenville County, SC, custom home cost breakdown
Greenville County, SC, custom home cost breakdown—isn’t just a headline tweak. It’s the through-line of the entire analysis. The host pulled six months of Greenville MLS data, separated production builds from likely custom homes, and then layered in land sales to show how prices shift once you step out of subdivisions. Anyone searching for a Greenville County, SC, custom home cost breakdown will find the numbers below directly from that episode.

The Baseline: What New Construction Sells For (All Upstate Counties)
Across the Greater Greenville MLS (Greenville, Spartanburg, Pickens, Anderson, Oconee, etc.), the past six months of new construction closings looked like this:
Median lot size: 0.19 acres (small, production-style lots)
Median sale price: $329,000
Median price per sq. ft.: $160.89
Averages—which get pulled up by larger, pricier homes—came in at:
Average lot size: 0.34 acres
Average sale price: $368,753
Average $/sq. ft.: $166.48
These are classic production-neighborhood stats: small lots, modest footprints, and relatively lower price-per-square-foot.
Zooming Into Greenville County: Production New Construction Costs More
When the same “all new construction” view is narrowed to Greenville County, the numbers tick up:
Median lot size: 0.18 acres
Median sale price: $367,540
Median $/sq. ft.: $176.24
Averages:
Average lot size: 0.28 acres
Average sale price: $410,000
Average $/sq. ft.: $181.50
Even before you get to custom building, simply being inside Greenville County pushes prices higher—especially the price per square foot.
Where Custom Begins: Out of Subdivisions in Greenville County
To isolate likely custom homes, the analysis removed subdivision sales (not perfect—some luxury communities allow custom builds—but directionally useful). That’s where costs change meaningfully:
Median lot size: 0.45 acres
Median sale price: $462,500
Median $/sq. ft.: $224.50
Averages:
Average lot size: 0.69 acres
Average sale price: $493,600
Average $/sq. ft.: $229.00
That ~$225 per sq. ft. (median) is the operative number the episode returned to again and again for custom, non-subdivision builds in Greenville County. It’s also the figure used in the “what would it cost me to build?” scenarios below—i.e., the beating heart of a Greenville County, SC, custom home cost breakdown.
Land Costs: What Acres Actually Cost Right Now
Because land is half the “custom” equation, the episode pulled recent land sales too.
Across the entire Greater Greenville MLS:
Median land sale: $75,000 for 1.47 acres → about $51,000/acre
Average land sale: $153,000 for 7.68 acres → about $20,000/acre
Why the big per-acre difference? Buying more acres typically means you’re farther from denser areas—so the per-acre price drops. (Ten acres near the city is rare and costly; ten acres farther out is more common and cheaper.)
Inside Greenville County specifically:
Median land sale: $99,000 for 1.2 acres → roughly $83,000/acre
Average land sale: $155,000 for 4.0 acres → roughly $41,000/acre
Rule of thumb the show offered using six months of data:
More centralized Greenville County acreage: expect ~$80K–$100K per acre.
More rural Greenville County locations: ~$40K–$50K per acre is common.
The Scenario Everyone Asks About: 2,500 Sq. Ft. on 5 Acres
The episode built a simple, apples-to-apples thought experiment using only the pulled data:
Assume:
Home size: 2,500 sq. ft.
Land: 5 acres in Greenville County
Build cost: $224.50/sq. ft. (median custom, out-of-subdivision)
Land cost: ~$41,000/acre (Greenville County average)
There was a small adjustment because that custom $224.50/sq. ft. median effectively “includes” about 0.45 acres in those closed sales. Netting that out, the put-it-together math landed at ~$748,000 (rounded in the show to “about $750,000”) for a 2,500-sq.-ft. custom home on 5 acres at average Greenville County land prices.
That’s the practical benchmark behind this Greenville County, SC, custom home cost breakdown when talking to buyers who hope to replicate a big-city home on acreage “for less” in the Upstate.
“Why Not Just Buy One Already Built?”
Fair question. The show also pulled six months of closed resale homes in Greenville County with 5+ acres:
Median acreage: 7.84 acres
Median living area: 2,517 sq. ft.
Median sale price: $707,000
Median $/sq. ft.: $280
And the averages:
Average acreage: 10.6 acres
Average living area: 2,941 sq. ft.
Average sale price: $850,000
Average $/sq. ft.: $306
Then came the apples-to-apples comparison the episode spotlighted. If someone built a 2,517-sq.-ft. custom home on 7.84 acres using the same $224.50/sq. ft. and ~$41K/acre figures (and adjusting again for the ~0.45 acres embedded in the $/sq. ft. median), the back-of-the-envelope total was $871,766.
Compare that to the actual median resale with that same size and acreage: $707,000.
Difference: roughly $160K–$170K more to build than to buy an already-built home on similar acreage.
The show’s read on that gap: many of those $700K–$800K acreage homes will need updating (sometimes a lot). Whether it’s better to pay the premium to build exactly what’s desired or buy and renovate an existing property depends on budget, timing, and appetite for projects.
Why Custom Isn’t “Cheap” in the Carolinas
One theme came through clearly: the idea that “the Carolinas are cheaper, so building will be cheaper” is mostly a relic. Costs are up everywhere, and every line item is heavier than it was 20–30 years ago:
Land costs more (especially closer-in parcels).
Labor costs more.
Permitting, zoning, and taxes cost more.
Yes, it’s possible to find a builder quoting a surprisingly low number for a very large home—but that typically means budget finishes and postage-stamp lots. If someone expects big-metro quality and wants acreage, the realistic Greenville County custom figure the episode’s data supports sits around $225/sq. ft. (land extra).
Practical Trade-Offs the Data Can’t Solve (But Buyers Should Expect)
Numbers aside, the episode raised a few realities buyers run into:
Finding the right land is often the hardest step. Prime tracts are frequently held as large parcels (70–80+ acres) marketed to developers. That means a buyer may need to purchase a larger tract and subdivide or get comfortable being farther out.
Finding the right builder matters as much as the budget. Even with a good builder, today’s quality of materials and methods can differ from homes built 20–30 years ago.
Production neighborhoods are the value play for new construction: small lots, lower $/sq. ft., and faster paths to move-in. Custom acreage is a different pricing world.
Quick Reference: What the Episode’s Data Showed
Production new construction (all MLS counties, 6 months):
Median $160.89/sq. ft., 0.19 acres, $329,000 sale price.
Production new construction (Greenville County only):
Median $176.24/sq. ft., 0.18 acres, $367,540 sale price.
Likely custom (Greenville County, out of subdivisions):
Median $224.50/sq. ft., 0.45 acres, $462,500 sale price.
Land (all MLS counties):
Median $51,000/acre (based on $75,000 for 1.47 acres).
Land (Greenville County):
Median ~$83,000/acre (based on $99,000 for 1.2 acres).
Average ~$41,000/acre (based on $155,000 for 4 acres).
Resale homes with acreage (Greenville County, 5+ acres):
Median 7.84 acres, 2,517 sq. ft., $707,000 sale price, $280/sq. ft.
Building a similar home/acreage at current custom & land averages penciled to ~$871,766—about $160K–$170K more than buying and updating.
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Bottom Line
If someone wants a Greenville County SC custom home cost breakdown, the recent six-month MLS data painted a clear picture: ~$225 per sq. ft. is the realistic median for custom, out-of-subdivision builds in Greenville County, plus land that often runs ~$80K–$100K/acre closer in or ~$40K–$50K/acre farther out. That puts a 2,500-sq.-ft. custom on 5 acres near $750K at average land prices—and often $160K–$170K more than buying a similar-size resale with acreage (which may need significant updates).
Production neighborhoods remain the value route for new construction (small lots, lower $/sq. ft.). But for those who want land and a tailored plan, custom is possible—just plan with today’s numbers, not yesterday’s expectations.
Ien Araneta
Journal & Podcast Editor | Selling Greenville











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