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THE GREENVILLE REAL ESTATE JOURNAL
Get expert takes on the ever-changing Upstate market. From home buying and selling tips to neighborhood spotlights, investment advice, and behind-the-scenes stories, this blog delivers honest, data-backed insight into real estate in Greenville and beyond. Whether you're a first-time buyer or a seasoned investor, you'll find real value here.
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How Has Stan’s Job (as a Realtor) Changed Over the Years?
A Greenville, SC, realtor breaks down how Stan’s job as a realtor changed over the years—from deal-finding and seller defense to multiple-offer warfare to today’s strategy-first playbook with deeper marketing and measured price moves.
Jun 14, 20235 min read


Why Homebuyers Should Consider New Construction
Greenville’s active inventory is now dominated by builder homes. Here’s why “Why Homebuyers Should Consider New Construction”: better timelines than 2021–2022, rate buydowns, closing-cost help, strong warranties, and more predictable paths to closing—even with a wider price gap vs. resales.
Apr 19, 20236 min read


My Experience With Smart Home Systems and Apple Home
A Greenville homeowner shares a real-world journey wiring up thermostats, locks, garage, and security under Siri—why Apple’s ecosystem won, what devices delivered, and where the setup still needs polish.
Feb 15, 20236 min read


How To Invest in Real Estate Without Purchasing Real Estate
Real estate returns without another mortgage? This Greenville-based playbook shows five ways to invest in real estate without buying property—from value-add upgrades and finishing basements to private lending and REITs.
Jul 6, 20225 min read


Home Improvement Rip-Offs
Five costly pitfalls Greenville homeowners should avoid—from solar leases to oversold crawl space encapsulations. Learn the red flags, smarter alternatives, and how to keep projects focused on results (not upsells).
May 11, 20225 min read


The Struggle of Selling a Package of Condos (Part 2)
A Greenville investor breaks down the real-world hurdles behind selling a 15-turned-17-unit condo package: non-warrantable roadblocks, local portfolio lending, buyer vetting, and how splitting the deal finally unlocked closings.
Dec 1, 20216 min read


When It Comes to Home Values, Size Matters. But Not in the Way You Think It Does
Smaller homes often win on value: higher price-per-foot, friendlier appraisals, lower carrying costs, and steadier demand. Here’s why “home values size matters”—just not the way most people assume.
Aug 25, 20215 min read


Airbnb vs. Long-Term Rentals. What do you need to know?
Short-term rentals can out-earn on paper, but they operate like a hotel with higher costs, tighter rules, and review pressure. Long-term rentals are steadier and simpler but bring vacancy shocks and occasional eviction risk. Here’s what investors in Greenville need to know before choosing Airbnb vs. Long Term Rentals.
Aug 18, 20215 min read


The "Don'ts" of New Construction
Building a new home sounds simple—until HOAs, limited customization, lender traps, lot mistakes, and resale timing collide. Here are the practical “don’ts” that keep New Construction on track.
Jun 30, 20214 min read


The DEVASTATING impacts of overpricing your home
Overpricing feels bold—but in Greenville’s latest sales data, it’s a costly mistake. See how a $115K “price-drop club” performed on price per square foot and days on market, and why disciplined launch pricing wins.
Dec 2, 20204 min read
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