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THE GREENVILLE REAL ESTATE JOURNAL
Get expert takes on the ever-changing Upstate market. From home buying and selling tips to neighborhood spotlights, investment advice, and behind-the-scenes stories, this blog delivers honest, data-backed insight into real estate in Greenville and beyond. Whether you're a first-time buyer or a seasoned investor, you'll find real value here.
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Is the Dreaded 2024 Recession Here? And Does It Matter?
The 2024 recession may be looming, but what does it mean for real estate? Explore how Greenville’s housing market is balancing shifting mortgage rates, unemployment data, and economic uncertainty.
Sep 11, 20244 min read


Prices Go Up, But Mortgage Rates Go Down in a Seller/Buyer Win-Win
Greenville’s 2024 housing market pulls off a rare balancing act — prices up, rates down, and buyers and sellers both winning. Discover how the Greenville real estate win-win market is reshaping the Upstate scene.
Sep 4, 20245 min read


Comparing 2024 to the Chaos of 2021
Greenville’s 2024 housing market looks nothing like 2021. With inventory up 300% and bidding wars cooling, discover how balance—not chaos—is defining this new phase in local real estate.
Aug 28, 20244 min read


The Great Decoupling is Here, and RE Sellers Rejoice
The Great Decoupling has arrived in real estate, separating buyer-agent and listing-agent commissions for good. Discover how this seismic shift reshapes negotiations—and why Greenville sellers are celebrating.
Aug 21, 20245 min read


Realtor Compensation Changes Are Here. What Does It Mean?
The real estate industry is entering a new era. Discover how the 2024 Realtor compensation changes are reshaping home buying and selling across Greenville and beyond.
Aug 14, 20245 min read


Buyer and Seller Strategies for a Shifting Market
Greenville’s housing market is shifting — but it’s not crashing. Learn smart buyer and seller strategies that actually work in today’s slower, more strategic market.
Jul 31, 20244 min read


Prices Set New Records Even as the Real Estate Market Softens
Greenville home prices just hit record highs, even as the real estate market begins to soften. Discover what’s really driving the shift — and what it means for buyers and sellers.
Jul 24, 20245 min read


Have Homes Bought Since 2021 Actually Lost Equity?
Did Greenville homeowners who bought during the 2021 boom actually lose equity? New data shows most gained tens of thousands in value, proving the Upstate’s housing market remains one of the strongest in the Southeast.
Jul 17, 20244 min read


2024 Elections Are Already Impacting Local Real Estate
Election season is already reshaping Greenville’s housing market. From stalled rate cuts to local tax battles, here’s how 2024 politics are changing the way the Upstate buys, builds, and grows.
Jul 3, 20245 min read


Is a Buyer’s Market Coming?
Greenville’s housing market is cooling—but not collapsing. Inventory is surging, prices are steady, and 2024 may finally bring balance between buyers and sellers.
Jun 26, 20244 min read


Is It a Buyer’s Market? Not According to Just Released Data
Greenville’s latest housing report shows steady growth, healthy sales, and rising inventory—proof that the Upstate isn’t slipping into a buyer’s market just yet.
May 29, 20244 min read


Foreclosures, Potential Flips, and Low Appraisals Have Returned
Greenville’s real estate landscape is shifting—foreclosures, potential flips, and low appraisals are back. Here’s how this changing market is reshaping opportunities for buyers, sellers, and investors across the Upstate.
May 22, 20244 min read


The RE Market is Softening, but Demand Stays Stable. For Now
Market data for Greenville shows a softening environment with stable demand, rising inventory, faster sales, and pricing that continues to edge upward.
Apr 24, 20244 min read


Market Moves, Sellers Slash Prices
Roughly 40 percent of recent Greenville home sales required price drops. Market data reveals why buyers are selective, sellers are adjusting, and pricing accuracy now matters more than ever.
Apr 17, 20245 min read


Using Section 8 Rentals as a Rent Deflation Hedge
A deeper look into how Section 8 Rentals create rare stability in shifting markets — and why they often serve as a built-in hedge against rent deflation.
Apr 10, 20244 min read


Market stats show weird trends in Greenville
Greenville’s latest market stats show weird trends across listings, pendings, prices, and buyer behavior. Here’s what the latest data reveals about the Upstate’s shifting housing landscape
Mar 27, 20244 min read


The Death of the 6% Real Estate Commission???
A clear and human breakdown of the changes reshaping the 6% real estate commission conversation, how the settlement impacts buyers, sellers, and agents, and why the industry is entering a pivotal new era.
Mar 20, 20244 min read


President Biden Wants to Make Housing Affordable. But Should He?
President Biden’s plans to make housing affordable spark debate over tax credits, title insurance changes, and federal involvement. Here is how those proposals could reshape the market.
Mar 13, 20245 min read


Deep Diving into Upstate Sub-Markets
A detailed breakdown of Greenville County sub-markets, showing how each area is shifting in inventory, pricing, and buyer behavior.
Mar 6, 20244 min read


Why Are People Selling Off Rental Portfolios?
A grounded look at why more owners are selling off rental portfolios in Greenville, and why it has far more to do with loan cycles, aging ownership, and market normalization than any crisis.
Feb 28, 20244 min read
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