THE GREENVILLE REAL ESTATE JOURNAL

Greenville’s year-end wasn’t sleepy. December Data Signals stronger listings, surprise pendings, top-three closings, and months of supply sliding to 3.6—pointing the market back toward sellers as 2026 begins.

More homes hit the market, days on market tightened, and prices kept inching up. November’s stats reveal The Market’s New Rhythm—a buyer-leaning pace with seller wins for homes that are priced and prepped right.

Greenville’s late-summer numbers show buyer’s-market vibes without a price collapse: inventory at multi-year highs, days on market stretching, and list-to-sale ratios easing—plus a Zillow Showcase push and a $250 review giveaway to boost visibility where it counts.

Even with rate jitters and headline noise, the Greenville real estate market is holding its own. Here’s what’s actually moving offers, appraisals, and closings right now—and how buyers, sellers, and investors can play it smart.

Greenville’s market isn’t the slam-dunk “seller’s market” you might think. In this episode’s companion blog, I break down why many sellers are taking losses—and what to do about it.

Greenville’s prices are slipping in key segments. Here’s why it’s happening, how it shows up in the data, and what buyers and sellers should do right now.

What happens when you underprice your home when selling? In a hot seller's market, the crowd often bids it back toward fair value, producing only a small average lift while adding a lot of stress. Here’s the data-driven play that actually works.

Greenville enters 2021 with jobs rebounding faster than the nation, mortgage rates still supportive, and inventory tight. Here’s a data-rich look at what’s going to happen in Greenville in 2021—from affordability and new construction to migration, policy, and practical moves for buyers, sellers, and investors.

Basements have a branding problem—and it isn’t about damp concrete or cobweb myths. It’s about how value gets measured. In this fiery, data-sprinkled episode of Selling Greenville, the host lays out a case that finished basement square footage—when built and finished to the same standard as the main level—routinely gets shortchanged at appraisal. The lived experience, the market behavior, and even a quick pass through MLS metadata all suggest something different: buyers see a

Overpricing feels bold—but in Greenville’s latest sales data, it’s a costly mistake. See how a $115K “price-drop club” performed on price per square foot and days on market, and why disciplined launch pricing wins.

The 5 Biggest Negotiation Mistakes in real estate aren’t what most people think. Learn why home deals are nothing like car haggling, how oversharing and complexity kill momentum, and the simple, clean tactics that actually close in the Upstate.