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THE GREENVILLE REAL ESTATE JOURNAL
Get expert takes on the ever-changing Upstate market. From home buying and selling tips to neighborhood spotlights, investment advice, and behind-the-scenes stories, this blog delivers honest, data-backed insight into real estate in Greenville and beyond. Whether you're a first-time buyer or a seasoned investor, you'll find real value here.
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10 Buyer Rules for 2026 (and the One Most People Ignore)
A practical Greenville home buying guide that breaks down market conditions, mortgage rates, contingencies, new construction, insurance challenges, and the 10 buyer rules that matter most in 2026.
Feb 257 min read
Fed Drama, Rate Whiplash, and What It Means for Greenville
In a month of Fed Drama, Rate Whiplash, Greenville watched rates dip to 5.99%, snap back to the low sixes, and settle into a pattern that rewards steady planning over headline chasing
Feb 45 min read
New Year, New Playbook, and a Different Way Forward
A practical reset for 2026—one living workflow per client, closer ties to builders, flips only when margins are undeniable, proactive buyer outreach, intentional Zillow visibility, real mentorship, and content with a human wink. That’s New Year, New Playbook in action.
Jan 75 min read
Stan’s 2026 Bold Predictions for Greenville
Greenville’s 2026 housing outlook calls for high-5% mortgage moments, 2–5% price gains, tighter months’ supply, and a possible affordability reset—plus a split where four-bedroom homes rise, and two-bedroom values slip.
Dec 31, 20255 min read
The Market’s New Rhythm—More Listings, Faster Sales, & Real Shifts
More homes hit the market, days on market tightened, and prices kept inching up. November’s stats reveal The Market’s New Rhythm—a buyer-leaning pace with seller wins for homes that are priced and prepped right.
Dec 17, 20255 min read
Prices Continue to Fall in Greenville
Greenville’s prices are slipping in key segments. Here’s why it’s happening, how it shows up in the data, and what buyers and sellers should do right now.
Feb 19, 20253 min read
Summer Real Estate Vibes
Summer slows, but Greenville’s housing market stays steady. Discover how summer real estate vibes are shaping prices, buyer behavior, and what a “normal” season looks like again in the Upstate.
May 31, 20234 min read
Supply Is Up, Demand Is Down. But Is Anything Actually Changing?
Supply is up and demand is down in Greenville, but prices and days-to-contract are still near records. Here’s why the market feels split—and how to navigate it.
Aug 17, 20225 min read
The Three Ways to Assess a Property's Value
In a multiple-offer world, the list price isn’t the truth. Learn the three ways to assess a property’s value—market value, appraisal value, and value-to-you—so you can price offers precisely, avoid appraisal surprises, and win the right homes without regret.
Feb 3, 20215 min read
Mortgage Interest Rates at HISTORICAL Lows – What It Means for You
Mortgage Interest Rates at Historical Lows are rewriting Upstate affordability. This episode breaks down how rates fell, why banks were overwhelmed, and how a $200K budget can behave like $265K—plus the ripple effects the market may feel in a few years.
Nov 11, 20206 min read
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