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THE GREENVILLE REAL ESTATE JOURNAL
Get expert takes on the ever-changing Upstate market. From home buying and selling tips to neighborhood spotlights, investment advice, and behind-the-scenes stories, this blog delivers honest, data-backed insight into real estate in Greenville and beyond. Whether you're a first-time buyer or a seasoned investor, you'll find real value here.
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Prices Continue to Fall in Greenville
Greenville’s prices are slipping in key segments. Here’s why it’s happening, how it shows up in the data, and what buyers and sellers should do right now.
Feb 19, 20253 min read
Do Greenvillians Like Basements, Pools, And Golf Course Homes?
Wondering whether basements, private pools, or golf course addresses actually move the needle in Greenville? Here’s what locals prefer, where these features shine, and how they affect price and resale.
Feb 12, 20253 min read
How Greenville RE Is Shifting
Greenville’s housing market has quietly reinvented itself. Smaller lots, newer homes, longer timelines, and shifting financing reveal how Greenville RE is shifting in 2024 and beyond.
Jan 8, 20255 min read
What Does Twitter/X Have to Say About Home Buying?
What happens when Twitter weighs in on home buying? A viral thread sparked both bad takes and real lessons about choosing the right home. This Selling Greenville recap breaks it down with humor and insight.
Nov 20, 20245 min read
Prices Go Up, But Mortgage Rates Go Down in a Seller/Buyer Win-Win
Greenville’s 2024 housing market pulls off a rare balancing act — prices up, rates down, and buyers and sellers both winning. Discover how the Greenville real estate win-win market is reshaping the Upstate scene.
Sep 4, 20245 min read
Have Homes Bought Since 2021 Actually Lost Equity?
Did Greenville homeowners who bought during the 2021 boom actually lose equity? New data shows most gained tens of thousands in value, proving the Upstate’s housing market remains one of the strongest in the Southeast.
Jul 17, 20244 min read
10 Bold Predictions for 2024!
A data-backed breakdown of the 10 Bold Predictions shaping Greenville’s 2024 real estate market, including rate expectations, price shifts, inventory trends, and the outlook for buyers and sellers.
Jan 3, 20244 min read
End of Year Giveaway! Plus 2023 Recap
A milestone close to the year featuring the End of Year Giveaway, a 2023 market recap, and key insights shaping Greenville’s housing momentum.
Dec 27, 20234 min read
It Happened: Greenville Real Estate Prices Went Down in May
Greenville’s median home price fell 0.6% year-over-year in May—the first decline in years. But does it signal a crash or a reset? Here’s what the latest data says about prices, rates, and what comes next for upstate real estate.
Jun 21, 20234 min read
Anti-Development NIMBYs and Why They’re Wrong
Greenville’s loudest anti-development voices say “not in my backyard.” Here’s why those arguments fall apart—and how smarter growth can keep the Upstate affordable, equitable, and moving.
May 24, 20235 min read
Comparing 2023 Real Estate to the RE Market in 2008–2020
Greenville’s 2023 real estate market looks nothing like 2008’s crash—or 2020’s chaos. Here’s how it compares to the last 15 years and what it means for buyers, sellers, and investors right now.
May 10, 20235 min read
10 Things Non-SC People Say About Greenville
New to the Upstate? Here are the 10 things non-SC people say about Greenville—from basement scarcity and bold dining to art-filled streets, pricey rent, tricky drivers, and easy escapes to lakes and mountains.
Oct 19, 20225 min read
If You Want to Avoid HOAs In Greenville... Good Luck
Trying to skip HOAs in the Upstate? The data says most Greenville-area homes sit inside them—especially close-in and above $350K. Here’s where non-HOA options actually hide, and the trade-offs buyers make to get them.
Sep 7, 20226 min read
What Happens When You Underprice a Listing? (Part 2)
Does listing low really pay? In Greenville’s latest six months of sales, true underpricing outperformed on $/sq. ft.—but missed the mark roughly 40% of the time. Here’s when to use it (and when not to).
Aug 24, 20225 min read
Supply Is Up, Demand Is Down. But Is Anything Actually Changing?
Supply is up and demand is down in Greenville, but prices and days-to-contract are still near records. Here’s why the market feels split—and how to navigate it.
Aug 17, 20225 min read
The Latest Jobs Report & What It Means for Real Estate
A blowout jobs report with 528,000 hires and 3.5% unemployment just reset the housing conversation. Here’s how stronger labor, Fed hikes, and mortgage rates point to a softer—not shattered—real estate market.
Aug 10, 20225 min read
House Flips and Fines—The Inner Workings of Large House-Flipping Corporations
Greenville’s market is full of corporate flips promising speed and simplicity. Here’s how the model actually works, why the FTC just fined one major player, and what sellers and buyers should watch as appreciation slows.
Aug 3, 20226 min read
Investing in a Shifting Real Estate Market
Greenville’s housing winds are changing. Learn how to thrive while investing in a shifting real estate market using lessons from three past cycles—what worked, what didn’t, and how to position your next move.
Jun 29, 20226 min read
Greenville County Council Elections = Chaos for Local Housing
Greenville’s primaries weren’t routine—they were a referendum on growth. See how anti-development wins, impact fees, and a 220,000-resident surge could fuel long-term price pressure and reshape where homes can be built
Jun 22, 20226 min read
Real Estate Prices Continue to Soar!!
Greenville’s latest market stats show a paradox: pending sales are down, but prices and speed are still up. See why homes under $400K drive the frenzy, how median prices jumped 19.9% to $315K, and what 1.2 months of inventory means for buyers and sellers now.
Jun 15, 20226 min read
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